Inbound marketing is a business methodology that attracts customers by creating valuable content and experiences tailored to them. While outbound marketing interrupts your audience with content they don’t want, inbound marketing forms connections they’re looking for and solves problems they already have.
An inbound marketing strategy can include a number of different channels and types of content to attract prospects and customers to your website. But inbound marketing is just one part of a larger movement in the business world. It's the foundation for the idea that it's not enough to just attract people to your website; you have to continue to help, support, and empower them well after they become a customer. That's how your business grows -- by keeping Marketing, Sales, and Service constantly focused on how to help current and future customers.
We call this the flywheel, and the philosophies of inbound permeate and accelerate that flywheel -- from Attract, to Engage, to Delight -- to help your business grow faster, and better.
Converting Visitors in to leads
Content Marketing, in-exchange offers, Call-to-Actions & Landing pages
Converting leads in to Customers
Email Marketing & Marketing
Analyzing Results & ROI
Analyse & determine where your visitors are coming from and how many of them converted to leads
Add Referrals
Convert your customers as referrals to generate your leads
Attract Visitors
Ways to attract visitors blogging, SEO, Social Media PPC and Google Adwords
